By never compromising on our values we will: become a critical, indispensable partner to a chosen group of successful wine producers; be respected by the wine industry and the trade for the quality of our people, brands, service excellence, systems, marketing and integrity; lead the South African wine industry through knowledge, dynamism and innovation; Be recognized as the ultimate vehicle for achieving success in the marketplace, both domestically and internationally.

Vinimark Trading (Pty) Ltd is the largest independent specialist wine wholesaling company in South Africa. The company was formed in 1986 by Tim Rands, and since that time has come to represent over twenty of the leading South African wine brands, both nationally and abroad. It also enjoys sole rights for the marketing and distribution of esteemed foreign brands such as Bollinger, Paul Jaboulet and Graham’s Port.

Vinimark covers all aspects of distributing, marketing, exporting and importing of foreign and domestic wines. It is primarily involved with South African wines, focusing on nation-wide sales, distribution and selected merchandising service to all supermarkets, retail off-consumption liquor outlets and on-consumption hotels, restaurants and bars.